Brighton and Hove Albion FC deal signals exciting direction for Hanover Displays Ltd

11 / 05 / 19

A Lewes-based company with a global reputation for passenger information systems in the public transport industry, is turning to the power of Premier League football to help get its own message across at home and overseas.

Hanover, which employs 200 people in the town and almost 50 staff across Europe, has signed up as a local sponsor of Brighton and Hove Albion Football Club.

The company – an international success story with a global client list spanning 75 countries – says the deal will enable its clients in the UK and internationally to enjoy the Premier League.

Hanover also hopes the association with the club will help with recruitment locally.

Dave Williams, managing director of Hanover, said: “Premier League football has a global interest so being able to show customers from around the world our production facilities and then enjoy a premier league game is a significant boost for us.

“We have a great team here and are fortunate to be in the position that the business has enjoyed continuous growth over the years.

“But we are not a consumer brand and the local community is not aware of the employment opportunities we offer.

“Our association with Brighton and Hove Albion Football Club will boost awareness of Hanover Displays both locally and globally and in turn help with recruitment as our business grows.

With a heritage stretching back decades in East Sussex, Hanover was formed in Lewes in 1985 as a designer and manufacturer of passenger information equipment for the public transport industry.

Over the years it has enjoyed sustained growth to become a global business, with subsidiaries in continental Europe, North America and Australia, and partnering agents in other overseas territories throughout the world.

The privately-owned company’s product range features the latest innovations in LED display technology – both monochrome and multi-colour – as well as audio-visual passenger information, automatic vehicle tracking, geo-localisation and fleet management.